Impact Lab
Spring 2021The Impact Lab is a space that is adjacent to the St. Louis Holocaust Museum intended to guide school groups through discussions of bias, stereotypes, genocide, hate crimes, and becoming an ally as it relates to the Holocaust.
In 5 weeks, we developed a concept that appealed to a younger audience that used graphic motifs, collages, and dynamic lines to convey the concept of shifting perspectives. Creative Direction: Jen Milius
Physical Design: Jordan Tull
Linear Media: Vanessa Patchett
Content Development: Sarah Brockett
Illustration: Jordan Albro
Renders by Jordan Tull, Gallagher & Associates
Responsibilities: Ideation, mockups, environmental graphics, motion samples,
collage treatments, final graphics package
Process
Under direction of my creative director, we worked through a few different look and feels, as well as type treatments.
Motion Samples
To further demonstrate how our concepts might move once we had media, I put together some samples to persent alongside our initial ideas.