Nikka Bacalzo


  1. VS PINK Influencer Trip
  2. Hulu Animayhem Factory
  3. VSPink College Tour
  4. Hulu Animayhem -
    Enter the Second Dimension
  5. Disney+ The Santa Clauses S2
  6. Sports Illustrated Swimsuit Launch
  7. VS PINK Spring Campaign Launch
  8. Schwarzkopf National Blonde Day
  9. NEON x Hulu Self Reliance
  10. Mike’s Hard Freeze House
  11. Impact Lab
  12. After Hours

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VS PINK Influencer Trip

February 2025
To celebrate PINK’s latest product launch, we invited 13 influencers to Dawn Ranch in Guerneville California to relax and recharge with curated dinners, crafting, and an Abbode station to customize some of their new PINK apparel.

Some influencers in attendance included Katie Fang, Nia Sioux, Avrey Ovard, Sophia Umansky, and Samira Ahmed.

Event Production and Experiential Agency: 3CS

Responsibilities:
  • Develop look and feel aligned with seasonal product launch and existing brand guidelines
  • Design, prep and proof all print signage, menu’s, and namecards ensuring quality
  • Source furniture, decor, and suplies needed for evening lip gloss gummy keychains and painting activity
  • Outfit oversized canvas dog with custom bandana and custom wrapped binoculars


Design


I explored several different design options for the collateral as well as dinner settings mixing and matching their brand pink and seasonal greens.




Gummy Gloss Keychains



PINK dropped several gummy glosses in their spring collection and wanted to have all the girls make keychains for the first night’s activity. I sourced furniture, pillows, lights, beads, and all necessary supplies to make it happen.






©2025Nikka BacalzoGraphic Designer
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