Mike’s Hard Freeze House

Spring 2021
To celebrate the launch of Mike’s Hard Lemonade Freeze, influencers and press were invited to a house straight out of the 90’s. Each bedroom was themed to the four different beverage flavors, Red, Blue, Pink and White which included custom textiles, custom artwork, throwback props and an arcade.

One lucky 90’s fan, and up to three of their friends, received an all-inclusive stay at the Mike’s Hard Freeze House for two nights along with $10,000.


Event Production and Experiential Agency: Crush Studio
Creative Direction: Audrey Alex

Responsibilities: Textile design, custom room artwork, vinyl decals,
guest book design, graphic file prep



©2024Nikka BacalzoGraphic Designer